Daily Archives: April 19, 2013

Monterey Herald Preps of the Week

Sophia White, Santa Catalina lacrosse: Produced a career high nine goals and four assists in the Cougars win over rival Stevenson.
Sophia White, Prep of the Week, Santa Catalina Lacrosse, Spring 2013

Sophia White, Prep of the Week, Santa Catalina Lacrosse, Spring 2013

Honorable mention: Sam Luna, Salinas softball; Tatumn Satow, Santa Catalina softball; Linda Delgado, North County track; Delanie Little, Marina softball; Jessica Davis, King City track; Jensen Main, Stevenson softball; Aly Short, Monterey swimming; Tori Lis, Pacific Grove track; Maila Usrey, Seaside softball; Christine Marella, Santa Catalina swimming.

Gavin Jarvis, Monterey baseball: The sophomore had a pair of multiple hit games against Salinas, driving in six runs, scoring three and stealing a base as the Toreadores posted a pair of wins.
Honorable mention: Alec Negri, Stevenson lacrosse; Ross Scarr, Salinas baseball; Daniel Nuttall, Monterey volleyball; Travis Win, Palma golf; Aaron Rivera, Soledad baseball; Adam Kershner, Pacific Grove lacrosse; Nick Marquez, Palma track; Galen Manhard, Stevenson baseball; Rishay Patel, Palma lacrosse; Sebastian Pagano, Salinas tennis.

Posted by at 9:22 AM 4/15/13 

Value-added Economics

After the re-set in the global economy, people everywhere are re-evaluating and sorting out what is valuable in their lives and what is not. What the world needs now is to have more value added to it. And that’s what brands must do — add value to the world — if they want to lead the market in the post-marketing world.

Creating new value is fundamental to the healthy functioning of our free-market economy. Like the natural law of gravity, creating new value is the natural law of increase. People are always seeking an increase to their lives — wanting to be a higher and more fuller expression of themselves. As brand marketers, when we have the opportunity to serve people well, we find greater meaning and satisfaction in our own life experience.

From our friends at Branding Strategy Insider.